How the work gets made.

On my projects, I run the room. I can write it, produce it and finish it myself. So I know what to ask of the team, and what to hand to the machines.

Who does what

Tools change. The split doesn’t.

Me

The idea · the call

The concept, the script, the call on every cut and what leaves the building.

The team

The craft

Edit, design, motion, sound and the shoot when there is one. People I’d put my name next to.

The machines

Claude · Flora · Krea · Runway · ElevenLabs

Drafts, style frames, generated shots, temp voice, the rough cut and forty versions of the same thirty seconds.

An example cut

Illustrative

:30 CUT00:00:00:00PEOPLEMACHINE-ASSISTED
PRE-PRODUCTION
FOOTAGE IN
POST
WRITING
Concept
Drafts
Script
LOOK
Style framesFlora
FOOTAGE
Shot
GeneratedFlora · Krea
EDIT
Rough cutAI
Final cutMe + the team
SOUND
Temp VOElevenLabs
Sound and mixThe team
VERSIONS
Every formatAutomated
Written by people. Rough-cut by machines. Finished by the team.

Directed by Olga Lombard. Assembled with some help from the machines.

© 2026Don’t click the cat